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In 1988, ten devoted, independent
parts and accessories operators
established Auto One to enable member
owner-operators to be competitive
against the growing presence of
corporate companies in the marketplace.
That philosophy remains central to the company's mandate today.
Today, Auto One is an independent, member-owned
automotive parts and accessory group that is
privately listed and owned by its members
through share offerings, its sustained success in the marketplace has lead to strong and steady growth with 70 Auto One outlets currently operating throughout Australia.
Auto One's strong visual brand image has been intensified with a stronger, contemporary logo that is boldly employed throughout the company's identity. Auto One's award winning catalogues that are produced regularly throughout the year, consistently show customers the value and breadth of the Auto One range. Also, our customer loyalty program, the A1 Club, has been designed to provide privileges to loyal customers. To create an enhanced shopping experience a store development program, consisting of new concept stores and remodelling of existing stores, is currently being implemented around the country. Auto One prides itself on excellent customer
service, knowledgeable and experienced staff,
an extensive range of automotive parts and
accessories and the 'Right Gear! Right Advice!' |